Touchdown! The Ultimate CFB Travel Tech Tournament

Get ready for a different kind of travel technology showdown!

Join GBTA New England decked out in your best sports gear for The Ultimate Travel Tech Tournament, an interactive, bracket-style session that puts today's leading travel technologies and solutions head-to-head. Inspired by college football's biggest matchups, this session will challenge participants to evaluate technology based on what matters most to corporate travel programs.

Rather than sitting through a traditional technology presentation, attendees will participate in a lively competition designed to surface the strengths, weaknesses, and practical applications of different technology approaches.

The tournament will explore:

• Traveler experience and adoption
• Booking and servicing capabilities
• Policy and program management
• Data, reporting, and analytics
• AI and automation
• Content and distribution
• Payments and expense integration
• Integration, interoperability, and scalability
• Ease of implementation and user experience

Attendees will have the opportunity to compare technology approaches through the lens of real corporate travel challenges, hear perspectives from industry peers, and walk away with a clearer understanding of the capabilities and trade-offs shaping today's travel technology landscape. And we can promise a bracket with winners, losers and some surprises along the way.

Thank you to our sponsor: